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SAP C_C4H260_01 Exam Overview:
| Certification Vendor: | SAP |
|---|---|
| Exam Name: | SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation |
| Exam Number: | C_C4H260_01 |
| Exam Format: | Multiple Choice, Multiple Response |
| Passing Score: | 59% / 48 out of 80 |
| Real Exam Qty: | 80 |
| Exam Duration: | 180 minutes |
| Exam Price: | $550 USD / €470 EUR (varies by region) |
| Available Languages: | English |
| Certificate Validity Period: | 5 years |
| Related Certifications: | SAP Certified Application Associate - SAP Marketing Cloud |
| Recommended Training: | SAP Learning Journey: SAP Marketing Cloud Implementation SAP Education Official Courses |
| Exam Registration: | SAP Training Shop SAP Certification Hub |
| Sample Questions: |  |
| Exam Way: | Online proctored or onsite at SAP Authorized Testing Centers |
| Pre Condition: | No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud |
| Official Syllabus URL: | https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/ |
SAP C_C4H260_01 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Dynamic Customer Profiling | >12% | - Contact/lead/opportunity data model - Data anonymization options - Score Builder usage - Best record concept |
| Topic 2: Marketing Planning and Performance | <8% | - Planning structures - Budget and performance tracking |
| Topic 3: Lead- and Account-Based Marketing | <8% | - Lead lifecycle management - Contact-to-lead conversion process - Account-based marketing setup |
| Topic 4: Commerce Marketing | <8% | - Commerce integration scenarios - Offer/product recommendations |
| Topic 5: Segmentation | 8% - 12% | - Segmentation building - Target group management - Attribute and filter usage |
| Topic 6: Marketing Analytics | <8% | - Report Gallery usage - Analytics Stories creation - Key performance indicators |
| Topic 7: Campaign and Journey Orchestration | >12% | - Permission checks and workflow configuration - Journey design and execution - Marketing calendar concept - Campaign categories and actions |
| Topic 8: Business Administration | 8% - 12% | - Application settings - User and role management - System setup and configuration |
| Topic 9: Integration and Data Upload | >12% | - Data replication and monitoring - Integration with SAP Sales/Commerce Cloud - Integration error handling - Data upload and transformation |
| Topic 10: Extensibility | >12% | - Data model enhancement - CDS views and custom analytics - Custom business objects - Extensibility tools and options |
Key Facts About the C_C4H260_01 Exam and TestInsides's Service
The current exam information lists 80 questions for the C_C4H260_01 exam, with 180 minutes minutes allowed. Practicing against the clock at home builds the pacing habits that exam day rewards.
The SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation blueprint covers these main domains:
- Dynamic Customer Profiling (>12%)
- Commerce Marketing (<8%)
- Business Administration (8% - 12%)
Additional domains complete the official outline, and our bank covers the full range.
You can register through these official channels:
Book early for the best choice of dates and locations — and double-check your spam folder for the confirmation email.
Your money is protected by clear conditions. If you fail the corresponding exam within 60 days of purchase, send us a scanned copy of your enrollment slip and your official Score Report PDF within two days of the exam date; verified claims receive a full refund within seven days. The exclusions: exams taken within three days of purchase, a candidate name that does not match the payer, and free or expired products. If you prefer, we can exchange your product for two others of equal value instead.
SAP lists the following prerequisites for the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation: No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud.
Check the official certification page for the latest requirements before booking.
Because we remove the guesswork at every step. The C_C4H260_01 bank consolidates the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation knowledge points into expert-verified Q&As instead of leaving you to sift through the internet alone. A free demo shows the quality before you buy; instant delivery starts you the minute you do; 365 days of free updates — with a notification each time a new version releases — keep you current; and a strict information safety system plus a 7/24 golden-standard support team protect you throughout.
SAP recommends the following official training options:
Structured coursework plus regular question practice is the combination most candidates find effective.
As of the latest information, the C_C4H260_01 exam requires a score of 59% / 48 out of 80 to pass, and registration costs $550 USD / €470 EUR (varies by region). SAP sets both figures, so verify them on the official site when you book.
Upon successful payment, our system automatically emails the product to your mailbox and shows an instant download link — delivery typically takes about a minute. If nothing arrives within two hours, check your spam folder first, then contact our 7/24 support team. Installations are unlimited. Your purchase also includes 365 days of free updates: whenever we release a new version, we notify you to download it — no need to wait or worry about validity — and a 50% renewal discount applies when the period ends.
SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation Sample Questions:
You are using the A/B testing feature of campaign management to maximize the efficiency of your e-mail campaigns. Which determination methods for identifying the winner email are supported in SAP Marketing Cloud? Note: There are 2 correct answers to this question.
- A. Sent Messages
- B. Hard Bounces
- C. Unique Click Through Rate
- D. Rate of Opened Messages
Correct Answer: C,D 🗳️
Every Monday you send recommendations by e-mail to consumers who bought product(s) from a specific product category during the previous week. What target group category should you use?
- A. Static
- B. Trigger-based
- C. Live
- D. Dynamic
Correct Answer: B 🗳️
The values for gender maintained in SAP Marketing Cloud are as follows: ID ValueF FemaleM MaleYou have connected a third-party system to your SAP Marketing Cloud system and the value in the gender field in the third-party system is Woman/Man.Once the contact data is uploaded into SAP Marketing Cloud what application can be used to resolve this discrepancy?
- A. User interface adaption
- B. User lists
- C. Map free text
- D. Manage interest
Correct Answer: C 🗳️
Your customer has requirements that can be fulfilled by creating custom fields in SAP Marketing Cloud. These fields will also receive data from an external application through SOAP services. Which business contexts support such an enhancement? Note: There are 3 correct answers to this question.
- A. Marketing: Interaction
- B. Marketing: Contact
- C. Marketing: Interaction Product
- D. Marketing: Corporate Account
- E. Marketing: Product Category
Correct Answer: A,B,E 🗳️
You have a requirement that can be fulfilled by creating a custom business object (CBO) and enabling an OData Service. Which step is unique to this situation compared to other regular integration set up tasks for standard use cases?
- A. Create Communication Scenario
- B. Create Communication User
- C. Create Communication System
- D. Create Communication Arrangement
Correct Answer: A 🗳️
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