IBM M2080-658 : IBM DemandTec Sales Mastery Test v1

M2080-658 real exams

Exam Code: M2080-658

Exam Name: IBM DemandTec Sales Mastery Test v1

Updated: Jul 20, 2026

Q & A: 43 Questions and Answers

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IBM M2080-658 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Sales Positioning & Competitive Differentiation20%- Competitive landscape and advantages
- Key benefits and ROI metrics
- Use cases and success scenarios
Topic 2: Pricing Optimization Solutions25%- Markdown Optimization capabilities
- Price elasticity and analytics
- DemandTec Price Optimization
Topic 3: IBM DemandTec Solution Overview25%- Key business challenges addressed
- DemandTec platform and core value proposition
- Target industries and customer segments
Topic 4: Promotion & Trade Optimization30%- Total Trade Optimization bundle
- Retailer and manufacturer collaboration
- Strategic Trade Planning
- Promotion Optimization

IBM DemandTec Sales Mastery Test v1 Sample Questions:

1. What is the typical gross margin dollar increase from using DemandTec Markdown Optimization?

A) 2-5%
B) 10+%
C) 0-1%
D) 5-20%


2. Which of the following is not a characteristic of a good DemandTec CP opportunity?

A) Branded Fast Moving Consumer Goods (FMCG) selling through retail channels
B) Companies not investing heavily in analytics in merchandising and marketing
C) Key retail customers make up a disproportionate amount of sales
D) Revenues at least $500 million and trade spend at 15% of revenues


3. DemandTec Customer Trade Planning optimizes trade plans and events at which level?

A) Tactic
B) Geography
C) Brand
D) Account


4. DemandTec Customer Trade Planning is typically targeted at CPGs with annual revenues over?

A) $500 Million
B) $250 Million
C) $50 Million
D) $1.5 Billion


5. DemandTec Strategic Trade Planning optimizes trade promotion spend across accounts, geographies, and ___?

A) Events
B) Sales teams
C) Brands
D) Tactics


Solutions:

Question # 1
Answer: D
Question # 2
Answer: B
Question # 3
Answer: C
Question # 4
Answer: B
Question # 5
Answer: C

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